The next web facebook top countries and user
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The country has long been a growing market for the social media network as more Indians come online. However, based on new data sent to advertisers, Facebook now has 241 million active users in India – a million more than it does in the U.S.– making India the country with its largest user base for the first time. The report from also noted that active users in India have increased 27% during the last six months compared to 12% in the United States. Show
Source: TNW/Hootsuite/We Are Social While the social media network operator is already enjoying double-digit growth in one of the world’s most populous nations, social media penetration in India is still less compared to other countries, representing a big opportunity for Facebook. According to the report, 19% of India’s population uses the platform compared to 73% in the United States. The average around the world is 42%. Rounding out the top five countries with the most active daily users in July were the U.S., Brazil, Indonesia and Mexico. Breaking it down by city, Bangkok led the pack with 35 million users, with Jakarta, Dhaka, Mexico City, and Istanbul all making it into the top five. India's New Delhi was at No. 6. (See also: Facebook's New Mission Moves Focus to Groups) Late last month Facebook announced it has more than 2 billion users who post or trawl the social network at least once a month. But that impressive growth—it took it less than five years to grow from 1 billion monthly users to 2 billion—comes with a catch. Acquiring the next billion will mean it needs to grow in markets including ones it is blocked in, namely China. The social media company is the undisputed leader around the globe, particularly in the developed world, but there is still around 15% of people that have no access to it or the internet. What’s more, while 3 billion people are using the internet, around 700 million of them are located in China, a country Facebook has been shut out of since 2009. India can also help Facebook hit the 3 billion mark given the rosy projections for its future in the country. eMarketer, the research firm, is forecasting 182.9 million people will access the platform on a regular basis this year. That amounts to 69.9% of social network users in the country and 42.6% of Internet users. That is expected to increase to 70.1% by 2021. With over 3.05 billion monthly active users, Facebook is the world’s biggest social media platform. Facebook’s user base stands more than the population of North America! While Facebook shows no signs of slowing down, we have gathered all the latest facts and figures associated with the platform in this post. We have covered Facebook’s demographics, finances, downloads, the usage of AI in the organization, and much more in this post. Let us take you right to it: Facebook Statistics 2024 (Top Picks)
How Many Users Does Facebook HaveFacebook is the platform with the most number of monthly as well as daily active users as of 2024. While most other social media platforms struggle to reach a billion monthly active users, Facebook has a couple of billion daily active users. Let us explore Facebook’s MAUs and DAUs in this section. Facebook has 3.05 billion monthly active users. This is a 3% YoY increase in Facebook’s user base. It is estimated that Facebook will have 3.07 billion monthly active users by the end of 2024. This also means that 62.24% of all social media users globally use Facebook. The number of Facebook’s MAUs has grown significantly in the past decade. The number of users has grown by over 74% since 2014. Here is a table showing Facebook’s monthly active users over the years: YearUsers2008197 million2009360 million2010608 million2011845 million20121.06 billion20131.23 billion20141.40 billion20151.59 billion20161.86 billion20172.13 billion20182.32 billion20192.50 billion20202.80 billion20212.91 billion20222.96 billion20233.05 billion2024*3.07 billion Source: Meta Investor Relations The Number of Facebook’s daily active users Is 2.09 billion According to Meta’s latest investor event, the platform is going strong with over 2.064 billion DAUs. 9.78% of Facebook’s daily active users are based in the United States and Canada. The only time the social media giant lost its user base was in Q4 2021, when it lost around 500,000 daily active users worldwide. Source: Meta Investor Relations
If we talk about Facebook users overlapping with other platforms, Here are the numbers:
How Many Facebook Users Are There In The United States?The birthplace of the platform and also the world’s strongest economy, paired with a high engagement rate and tech-savvy population, makes The United States one of the most important markets for Facebook. There are currently 243.5 million Facebook users in the US, making it the country with the second-largest user base.
Here is a table showing the number of MAUs in the US and Canada over the years: YearUsers2010154 million2011179 million2012193 million2013201 million2014206 million2015219 million2016231 million2017239 million2018242 million2019248 million2020258 million2021262 million2022266 million2023271 million Source: Meta, Statista. Facebook User Demographics
Here is a table showing the distribution of Facebook users worldwide by age and gender: Countries With The Most Facebook UsersWith 416 million users, India has the most Facebook users. The United States stands second with 243.5 million users. Here is a table showing the countries with the most Facebook users: CountryNumber Of Facebook usersIndia416.6 millionUnited States243.5 millionBrazil 139 millionIndonesia135.1 millionMexico93.3 millionPhillipines91 millionVietnam75.9 millionThailand58.5 millionJapan55.8 millionPakistan49.2 million Note: Facebook (Meta) doesn’t release country-specific user counts; we have to rely on estimates. The values in the above table are sourced from multiple datasets and reports. Source: World Population Review, Statista, Oberlo. Facebook Users In Different Regions Of The WorldThe Asia Pacific region has the most number of Facebook users. The region accounts for over 44.59% of Facebook’s total user base. Let us take a look at the data for other world regions in this section
Here is a table showing Facebook users in different world regions: World RegionNo. Of Facebook UsersShare Of UsersAsia Pacific1.36 billion44.59%Europe408 million13.37%US & Canada271 million8.88%Rest Of The World1.01 billion33.11% Sources: Meta Investor Relations. A recent study by Statista reveals that an average person spends around 147 minutes on social media platforms every day. Out of which 33 minutes are spent on Facebook. Facebook is also the social media on which users spend the most time. If we do the math, we get the following numbers:
Facebook’s Reach Based on DevicesHere is a table showing Facebook’s reach based on the device: Facebook Post Engagement RateThe average Facebook page fan engagement with posts was 0.07% With an interaction rate of 0.13%, image posts had the highest level of engagement. Furthermore, link posts saw the lowest engagement rate with 0.03% Here is a table showing the Average Facebook page fan engagement with selected post types: Opinion Of US Citizens On FacebookWe have gathered data about people in the US and their opinions on Facebook. Here are the findings:
Here is a complete breakdown of the above stat: OpinionMalesFemalesVery favorable15%24%Somewhat favorable30%37%Somewhat unfavorable23%18%Very unfavorable25%14%I Heard of it, but I have no opinion6%6%Never heard of1%1% Facebook Download StatisticsFacebook has been downloaded over 5 billion times from the Google Play Store alone, making it one of the most downloaded apps in the history of the internet.
Why People Use FacebookThe most popular Facebook activity is contacting friends and family, according to the most recent study by a data portal on Facebook’s most popular uses. Up to 71.3% of Facebook users claim to interact with their loved ones on the platform. Here is a table showing the top reasons people use Facebook: Sources: Statista, Meta, Hootsuite, and Datareportal. Facebook Ads StatisticsFacebook has the potential to reach 2.11 billion people through ads. That is around 70% of its user base. The fact that 55.7% of active Facebook users use the platform for following or researching businesses and products is a great indicator for advertisers. According to the latest quarterly report from Meta, almost 3/4th of Advertisers are now putting ads on Facebook’s reels. Let us dive into the world of Facebook ads through numbers:
What about other countries? Here is a table showing the reach of Facebook ads for people over the age of 14 across various countries:
This means that Facebook made $113.7 billion in 2022 just via advertisements.
Additionally, Facebook allows us to view the average cost per click per campaign objective:
Here is a table showing the Facebook sectors with the highest CPC: Sources: Statista, Meta, Wordstream. Facebook Statistics for Businesses
How does this help businesses? Businesses will be able to create social media material in one language and trust Facebook to translate it correctly for a worldwide audience. Greater eyes viewing the material and thus more engagement will result from regional articles translating into major languages or vice versa.
Sources: Hootsuite, Hubspot, Statista, Meta. Facebook Revenue StatisticsNote: These figures are up to Q3 2023 and as per Meta’s official investor relation reports Facebook has registered a revenue of $94.79 billion in 2023. The platform earned $28.64 billion in the first quarter, $31.99 billion in the second quarter, and $34.14 billion in the third quarter of 2023. Here is a table showing Facebook’s revenue over the years: Sources: Meta. Facebook Average Revenue Per UserFacebook’s global ARPU is $21.12 This figure is the global average. If we dive into ARPU based on region, then we get the following numbers. World RegionFacebook ARPUUSA & Canada$56.11Europe$19.04Asia Pacific$5.12Rest Of The World$4.22 Facebook Messenger StatisticsFacebook Messenger was first launched on 9th August 2011, and since then, its users have only increased. Currently, 1.38 billion people use the messenger service globally. Let us take a look at some of the other statistics associated with it. 138.1 million people use Facebook Messenger, which is an increase of 2.2 million since the past year. Here is a table showing the number of Facebook Messenger users over the years: YearUsers2018126.3 million2019130 million2020133 million2021135.9 million2022138.1 million
Here is a table showing the distribution of Facebook Messenger users: Age GroupShare of Users13 to 171.2%25 to 3423.8%35 to 4420.6%45 to 5416.6%55 to 6413.8%over 6513.3%
Artificial Intelligence At FacebookFacebook has a large number of users and a lot of data, which provides ample opportunity for its developers and engineers to experiment, solve problems, and explore the capabilities of AI. Facebook understands the importance of AI. The social media giant has made their first custom silicon chip for running AI models, a new AI-optimized data center design, and the second phase of our 16,000 GPU supercomputer for AI research. Meta recently launched CM3leon, an advanced text to image ai generator. Let us take a look at some interesting facts and figures associated with Facebook’s AI usage in this section.
How Many Employees Does Facebook Have?Facebook currently has 66,185 employees. That is a decrease of 24% year-over-year. In December of 2022, Facebook had a headcount of 86,482 but laid off over 9,000 employees. Which country has the top Facebook users in the world?10 Countries with the Highest Number of Facebook Users (2020-2021):. Which countries have very low Facebook usage?Many countries have banned or temporarily limited access to Facebook. Use of the website has also been restricted in various ways in other countries. As of July 2022, the only countries to continually ban access to the social networking site are China, Iran, North Korea, Myanmar, Russia, Turkmenistan and Uganda. Who uses Facebook the most?India leads the world in total Facebook users India boasts a seriously impressive stat of a total of 314.6 million Facebook users. That's approximately 22% of India's total population of 1.428 billion. How many countries are Facebook?Facebook has 2,96 billion monthly active users and is the leading social network in 157 out of 167 countries (94%). WeChat, the super app, reigns in China with 1,28 billion monthly active users. |
